Verlas, a New York–born fine jewellery brand, today announced the launch of its India operations, bringing design-led and modern lab-grown diamond jewellery to one of the world’s most dynamic jewellery markets.
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Clarity, one of the “Four C’s,” measures a diamond’s naturally-occuring imperfections (also called ‘inclusions’ or ‘flaws.’). Per gemological standards, diamond clarities are categorized as Flawless (F), Internally Flawless (IF), Very Very Slightly included (VVS), Very Slightly included (VS) and Included (I). Under 10x magnification, Flawless diamonds do not show any inclusions. Higher-clarity diamonds are rarer and pricier. However, many types of inclusions are invisible even to the naked eye, not to mention they give natural diamonds their unique character. Verlas strikes a balance between clarity and price point which is why we offer hand-cut VS and SI clarity diamonds certified by IGI. You can always contact Verlas Concierge for a different diamond clarity on your favorite Verlas designs.
VS diamonds appear flawless to the naked eye, although they have slight inclusions visible only through a microscope. They are an excellent value, touting extraordinary brilliance.
Many SI diamonds are “eye clean,” meaning they look just like VS diamonds to the naked eye, despite flaws you can see only through a microscope. Verlas Master Artisans select and hand-cut only the finest SI diamonds for the best value.
Cubic Zirconia (CZ) simulates the beauty of a diamond but differs drastically in its quality and value. Your Try-at-Home replica jewelry is made with CZ to mimic the beauty of real jewelry at a fraction of a cost so you can feel confident in knowing what your real Verlas jewelry will look like.
Brass is an alloy made from Copper and Zinc and it has the ability to mimic the gleam of gold. Your Try-at-Home jewelry is made from brass because of the durability and versatility it comes with at a fraction of a cost. Since the alloy tends to tarnish over time, it is best to return your Verlas replicas within the 15- day window.
